Shwroom is a complex e-commerce platform, which gathers independent and carefully selected brands and fashion designers. In the end of 2014 fashion start-up gained bugdet to enter European Markets. Our agency created campaign lauching Showroom in Germany.
Showroom offers diverse selection of independent designers, that’s why in the commercial spot we focused on showing its comprehensiveness. Simple play in which model is getting out of the characteristic Showroom box represents easiness of choice and shopping. The styling reflect the current fashion trends in Germany. Dynamic music contrasting with calm, pastel image turned up the spot rhythm.